Du Bon Côté, a responsible brand!

The Du Bon Côté brand originated with us, Bastien and Mickael. We worked in the same company for several years as sales people, and it was shirts that brought us together. Indeed, after discovering our common taste for beautiful shirts (we often wore the same ones!), the idea of creating our own brand became obvious!

Producing responsibly

While our shirts are aimed at the top end of the market, we've made a point of applying principles that are close to our hearts to our business.

The covid-19 crisis has given us a real wake-up call about the way we live and consume. It has highlighted our heavy dependence on a global economic system weakened by supply difficulties, relocation and excessive transport, all of which are responsible for a high carbon footprint.

This observation reinforced our creation project: Our aim is to offer French products that embody strong values, with a focus on short distribution channels and sustainable consumption.

Our values: what does it mean to be Du Bon Côté?

Here are the key principles we have chosen to apply to our Du Bon Côté brand.

  • 100% French production, from packaging to labels, with emphasis on local know-how
  • Our products are made 280 km from our company
  • Quality products designed to last over time to limit over-consumption
  • A Breton identity to promote our region and contribute to the development of the local economy
  • Fabrics selected and made in France, with eco-design
  • donating part of our profits to an environmental charity
  • A top-of-the-range shirt at a fair price
  • A range offering sizes S and XXXL at a single price
  • The absence of plastic in our parcels and packaging
  • Solidarity by creating synergy with our local partners

 

Do our values speak to you? Then you too can be part of Du Bon Côté, a responsible top-of-the-range brand!